Barratt Sweets

Home of the classic retro sweets such as Black Jacks, Refreshers and Dip Dabs, I supported the design and development of the UK’s largest retro sweets brand.

Overview

Barratt Sweets key messaging and range of products align perfectly with this trend, “making sweet memories” and a sense of nostalgia, while encouraging adults to take respite from ‘grown up’ responsibilities to embrace the fun of sweets. The brand perfectly recaptures the simple joys of childhood. Watch The Video

 
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My Role

During this campaign I was lead on keeping their online presence alive through their website and social channels. Using a bright and bold design we told the story of a classic sweet brand now re-launch into modern times. Visit Website